SMO stands for Social Media Optimization, social media elaborates include RSS feeds, social news and bookmarking sites, such as Facebook, Twitter, video sharing websites and blogging sites.SMO is similar to SEO in that the target is to drive traffic to your Web site. It is also refers to software tools that automate this process, or to website experts who undertake this process for clients.
Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. Social media optimization (SMO) can be one part of SEO, but it also assign to all three ways people find you online. Working with SMO can help you to enhance your brand and boost visibility, as well as generate leads and increase sales. Optimizing your social media builds both awareness with and trust for your business, because consumers will see you not only quoted, but recommended by others.
In order to reform SMO for your small business, you should focus on engaging with relevant social audiences; take a part of communications, and posting your own shares of authoritative content for your industry.